In late 2024, over 85 percent of French consumers said they had not used generative AI while shopping during Black Friday, Cyber Monday, or Singles' Day before. That said, over a quarter of those who had not tried it during major sales events intended to give it a go this year.
Share of shoppers who have used generative AI in their shopping journey before and plan to use it for Black Friday, Cyber Monday, or Singles' Day in France in 2024
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BCG. (November 13, 2024). Share of shoppers who have used generative AI in their shopping journey before and plan to use it for Black Friday, Cyber Monday, or Singles' Day in France in 2024 [Graph]. In Statista. Retrieved November 18, 2024, from https://www.statista.com/statistics/1536634/will-french-consumers-use-ai-for-black-friday/
BCG. "Share of shoppers who have used generative AI in their shopping journey before and plan to use it for Black Friday, Cyber Monday, or Singles' Day in France in 2024." Chart. November 13, 2024. Statista. Accessed November 18, 2024. https://www.statista.com/statistics/1536634/will-french-consumers-use-ai-for-black-friday/
BCG. (2024). Share of shoppers who have used generative AI in their shopping journey before and plan to use it for Black Friday, Cyber Monday, or Singles' Day in France in 2024. Statista. Statista Inc.. Accessed: November 18, 2024. https://www.statista.com/statistics/1536634/will-french-consumers-use-ai-for-black-friday/
BCG. "Share of Shoppers Who Have Used Generative Ai in Their Shopping Journey before and Plan to Use It for Black Friday, Cyber Monday, or Singles' Day in France in 2024." Statista, Statista Inc., 13 Nov 2024, https://www.statista.com/statistics/1536634/will-french-consumers-use-ai-for-black-friday/
BCG, Share of shoppers who have used generative AI in their shopping journey before and plan to use it for Black Friday, Cyber Monday, or Singles' Day in France in 2024 Statista, https://www.statista.com/statistics/1536634/will-french-consumers-use-ai-for-black-friday/ (last visited November 18, 2024)
Share of shoppers who have used generative AI in their shopping journey before and plan to use it for Black Friday, Cyber Monday, or Singles' Day in France in 2024 [Graph], BCG, November 13, 2024. [Online]. Available: https://www.statista.com/statistics/1536634/will-french-consumers-use-ai-for-black-friday/
