During a 2024 survey among customer experience (CX) practitioners worldwide, almost two-thirds (or 65 percent) said the chief executive officers (CEOs) at their organizations actively championed CX strongly or very strongly. Around 31 percent described the CEO's enthusiasm as weak, while four percent said CEOs did not champion CX at all. According to the same study, almost four in 10 CX practitioners worked at companies without a senior executive in charge of CX across products and channels.
Degree to which chief executive officers (CEOs) actively championed customer experience (CX) at their organizations according to CX practitioners worldwide as of 1st quarter 2024
among professionals at organizations with 1,000 employees or more
Supplementary notes
The source does not specify the survey type.
This question was phrased by the source as follows: "To what degree does your CEO (or the executive in charge of your organization) act as an active champion for customer experience?"
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Qualtrics. (May 5, 2024). Degree to which chief executive officers (CEOs) actively championed customer experience (CX) at their organizations according to CX practitioners worldwide as of 1st quarter 2024 [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/1536297/ceo-championing-costumer-experience-worldwide/
Qualtrics. "Degree to which chief executive officers (CEOs) actively championed customer experience (CX) at their organizations according to CX practitioners worldwide as of 1st quarter 2024." Chart. May 5, 2024. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/1536297/ceo-championing-costumer-experience-worldwide/
Qualtrics. (2024). Degree to which chief executive officers (CEOs) actively championed customer experience (CX) at their organizations according to CX practitioners worldwide as of 1st quarter 2024. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/1536297/ceo-championing-costumer-experience-worldwide/
Qualtrics. "Degree to Which Chief Executive Officers (Ceos) Actively Championed Customer Experience (Cx) at Their Organizations According to Cx Practitioners Worldwide as of 1st Quarter 2024." Statista, Statista Inc., 5 May 2024, https://www.statista.com/statistics/1536297/ceo-championing-costumer-experience-worldwide/
Qualtrics, Degree to which chief executive officers (CEOs) actively championed customer experience (CX) at their organizations according to CX practitioners worldwide as of 1st quarter 2024 Statista, https://www.statista.com/statistics/1536297/ceo-championing-costumer-experience-worldwide/ (last visited November 22, 2024)
Degree to which chief executive officers (CEOs) actively championed customer experience (CX) at their organizations according to CX practitioners worldwide as of 1st quarter 2024 [Graph], Qualtrics, May 5, 2024. [Online]. Available: https://www.statista.com/statistics/1536297/ceo-championing-costumer-experience-worldwide/
