Leading subscription service in Malaysia 2024, by category

Published by
Amanda Siddharta,
Nov 14, 2024

According to a 2024 survey online subscription in Malaysia, 73 percent of respondents stated that they subscribed to media and entertainment subscription services, for example Netflix and Spotify. By comparison, 12 percent of respondents said they subscribed to an online dating service.

Leading subscription service used among respondents in Malaysia as of August 2024, by category

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Release date

October 2024

Region

Malaysia

Survey time period

June to August 2024

Number of respondents

400 respondents

Special properties

consumer survey with 2,400 respondents conducted across six Southeast Asian countries

Supplementary notes

Original question: “What subscription service categories have you subscribed to in the last 12 months?”

Examples:

1. Netflix, Spotify, Apple Music 

2. Curiosity, Nord VPN, Google Drive

3. Gym membership, Headspace, Meal kits

4. Food, toys, gadgets

5. The New York Times, Audible, Kindle Unlimited

6. Tinder Gold 

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Overview

7

Internet subscriptions

6

Internet speed

4

Social media

5

E-commerce

5

Digital media

4

Consumer behavior

4

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* For commercial use only

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$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
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Starter Account

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  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
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