Use of social media in Germany in 2024

Published by
Kasia Davies,
Dec 2, 2024

In 2024, around 66 percent of people in Germany were using social media for communication. Following and re-posting were the next two most common activities. Access millions of exclusive survey results with Statista Consumer Insights.

How do people use social media in Germany?

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Number of respondents

35,917 respondents

Age group

18-64 years

Supplementary notes

Multiple answers were possible. 

During the survey, the question was phrased as follows: “Which of these things have you done on social media in the past 4 weeks?”

As of October 7th, 2024.

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Statistics on " Social media in Germany "

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Other statistics that may interest you Social media in Germany

Overview

7

Social media users

7

Social media activities

5

Influencers

6

Social commerce and social media advertising

8

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Topics

Social media in GermanySocial commerce in EuropeSocial media usage in Western EuropeSocial media usage in SpainSocial media usage in Italy
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