Deutsche Telekom's gross advertising expenditure in Germany in 2023

Published by
Kasia Davies,
Nov 11, 2024

In 2023, Deutsche Telekom's total gross advertising expenditure in Germany was around 332 million euros. This was an increase compared to the previous year. The most money was allocated to TV and radio.

Development of gross advertising expenditure of Detusche Telekom in Germany from 2018 to 2023 (in thousand euros)

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Release date

June 2024

Region

Germany

Survey time period

2018 to 2023

Supplementary notes

¹ OOH / cinema were reported together until 2019.

² Advertising broadcasts have been reported since 2020. The values ​​of previous years are only comparable to a limited extent.

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Statistics on " Radio advertising in Germany "

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Other statistics that may interest you Radio advertising in Germany

Overview

7

Reach

6

Revenues and investments

5

Brand advertising

8

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Topics

Advertising in PolandAdvertising in the NordicsInternet usage in PolandTelevision in PolandPrint media in Poland
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