CTV political ad spending in the U.S. 2020-2024
Connected TV (CTV) political advertising spending in the United States was forecast to add up to 1.56 billion U.S. dollars in 2024, marking an increase from 2022's value of 960 million dollars.
Connected TV (CTV) political advertising spending in the United States from 2020 to 2024 (in billion U.S. dollars)
* For commercial use only
Basic Account
For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
- Free Statistics
Based on your interests
Starter Account
For single users
$199 USD
per month, billed annually
1
- Free Statistics
- Premium Statistics
The statistic on this page is a Premium Statistic and is included in this account.
Professional Account
For teams of up to 5 people
$959 USD
per month, billed annually
1
- Free + Premium Statistics
- Reports
- Market Insights
1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.
Other statistics that may interest you Political advertising in the U.S.
Overview
3
Spending
7
- Premium Statistic Non-political and political advertising revenues in the U.S. 2022-2024
- Premium Statistic Political ad spending in the U.S. 2018-2024
- Premium Statistic Political advertising spending's share in total ad media spend in the U.S. 2016-2024
- Premium Statistic Political ad spending share in the U.S. 2024, by media type
- Premium Statistic Presidential candidates’ political ad spend U.S. 2024
- Premium Statistic Political ad spend in the U.S. 2024, by election category
- Premium Statistic U.S. political ad spending during election cycles 2014-2024, by medium
Digital advertising
5
- Premium Statistic Political digital ad spend in the U.S. 2020-2024
- Premium Statistic Distribution of digital political advertising spending in the U.S. 2024, by type
- Premium Statistic Presidential candidates' Meta & Google political ad spend U.S. 2024
- Premium Statistic U.S. states with the largest political advertising spending on Google 2018-2024
- Premium Statistic U.S. largest political advertisers on Google 2018-2024, by ad spend
TV advertising
8
- Premium Statistic Broadcast TV political ad spend in the U.S. 2014-2024
- Premium Statistic CTV political ad spending in the U.S. 2020-2024
- Premium Statistic Presidential candidate & party group TV political ad spend U.S. 2024
- Premium Statistic Top sponsors of the U.S. presidential race 2024, by broadcast TV advertising spending
- Premium Statistic Top sponsors of U.S. presidential race 2024, by broadcast TV advertising airings
- Premium Statistic TV political ad spend in swing states for the U.S. elections 2024, by campaign
- Premium Statistic Leading themes in Harris's presidential TV campaign ads 2024, by share of spending
- Premium Statistic Leading themes in Trump's presidential TV campaign ads 2024, by share of spending
Consumer perspective
5
- Premium Statistic Consumers who like watching political ads more than other TV ads in the U.S. 2024
- Premium Statistic Attention toward political ads in the U.S. 2024, by political affiliation
- Premium Statistic Consumer opinion on brands tackling political issues in the U.S. 2023, by party id
- Premium Statistic Consumer opinion on brands tackling political issues in the U.S. 2023, by income
- Premium Statistic Opinions on limiting political ad spend in the U.S. 2024
Further Content: You might find this interesting as well
* For commercial use only
Basic Account
For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
- Free Statistics
Based on your interests
Starter Account
For single users
$199 USD
per month, billed annually
1
- Free Statistics
- Premium Statistics
The statistic on this page is a Premium Statistic and is included in this account.
Professional Account
For teams of up to 5 people
$959 USD
per month, billed annually
1
- Free + Premium Statistics
- Reports
- Market Insights
1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.
Tinuiti. (August 16, 2024). Connected TV (CTV) political advertising spending in the United States from 2020 to 2024 (in billion U.S. dollars) [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1499898/connected-tv-political-advertising-spending-united-states/
Tinuiti. "Connected TV (CTV) political advertising spending in the United States from 2020 to 2024 (in billion U.S. dollars)." Chart. August 16, 2024. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1499898/connected-tv-political-advertising-spending-united-states/
Tinuiti. (2024). Connected TV (CTV) political advertising spending in the United States from 2020 to 2024 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1499898/connected-tv-political-advertising-spending-united-states/
Tinuiti. "Connected Tv (Ctv) Political Advertising Spending in The United States from 2020 to 2024 (in Billion U.S. Dollars)." Statista, Statista Inc., 16 Aug 2024, https://www.statista.com/statistics/1499898/connected-tv-political-advertising-spending-united-states/
Tinuiti, Connected TV (CTV) political advertising spending in the United States from 2020 to 2024 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/1499898/connected-tv-political-advertising-spending-united-states/ (last visited November 21, 2024)
Connected TV (CTV) political advertising spending in the United States from 2020 to 2024 (in billion U.S. dollars) [Graph], Tinuiti, August 16, 2024. [Online]. Available: https://www.statista.com/statistics/1499898/connected-tv-political-advertising-spending-united-states/