Between 2007 and 2024, BNP Paribas's brand value experienced notable fluctuations, marked by periods of growth and decline. Headquartered in Paris, the bank reached its peak valuation in 2014, exceeding 20 billion U.S. dollars. By 2024, its brand value stood at over 12 billion U.S. dollars, reflecting a decline from its peak but still securing its position as one of the leading French banks in terms of brand value.
Brand value of BNP Paribas from 2007 to 2024
( in billion U.S. dollars)
The source provides a comprehensive calculation on the measurement of brand value in the methodology section of the report (Brand Strength Index multiplied by Brand Royalty Rate and brand-specific revenues).
Figures are rounded.
Figures prior to 2023 were collected from previous publications by the source.
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Brand Finance. (October 15, 2024). Brand value of BNP Paribas from 2007 to 2024 ( in billion U.S. dollars) [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1499824/brand-value-of-bnp-paribas/
Brand Finance. "Brand value of BNP Paribas from 2007 to 2024 ( in billion U.S. dollars)." Chart. October 15, 2024. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1499824/brand-value-of-bnp-paribas/
Brand Finance. (2024). Brand value of BNP Paribas from 2007 to 2024 ( in billion U.S. dollars). Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1499824/brand-value-of-bnp-paribas/
Brand Finance. "Brand Value of Bnp Paribas from 2007 to 2024 ( in Billion U.S. Dollars)." Statista, Statista Inc., 15 Oct 2024, https://www.statista.com/statistics/1499824/brand-value-of-bnp-paribas/
Brand Finance, Brand value of BNP Paribas from 2007 to 2024 ( in billion U.S. dollars) Statista, https://www.statista.com/statistics/1499824/brand-value-of-bnp-paribas/ (last visited December 22, 2024)
Brand value of BNP Paribas from 2007 to 2024 ( in billion U.S. dollars) [Graph], Brand Finance, October 15, 2024. [Online]. Available: https://www.statista.com/statistics/1499824/brand-value-of-bnp-paribas/