During a May 2024 survey among marketers in the United States, around 62 percent reported using generative artificial intelligence (GenAI) to brainstorm new topics. Approximately 53 percent of respondents said they utilized it to summarize content, while 44 percent wrote article drafts with such tools. Furthermore, 11 percent reported not using GenAI tools.
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Everything on "Marketing in the United States" in one document: edited and divided into chapters, including detailed references.
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Overview
Generative AI's impact
B2B content marketing
Generative AI's impact on B2B content marketing
Spotlight: blogging
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