GoogleAds CPC in CEE 2023, by country
Among the presented Central and Eastern European (CEE) countries, Albania had the highest cost-per-click (CPC) in Google Ads, at 0.65 U.S. dollars in May 2023. It was followed by Montenegro and Estonia.
Average cost-per-click (CPC) in Google Ads search advertising in Central and Eastern Europe in May 2023, by selected country (in U.S. dollars)
Source
In cooperation with
Release date
May 2023
More information
Region
CEE
Survey time period
May 2023
Special properties
based on data extracted from Semrush keyword database; wider industry metrics may vary
* For commercial use only
Basic Account
For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
- Free Statistics
Based on your interests
Starter Account
For single users
$199 USD
per month, billed annually
1
- Free Statistics
- Premium Statistics
The statistic on this page is a Premium Statistic and is included in this account.
Professional Account
For teams of up to 5 people
$959 USD
per month, billed annually
1
- Free + Premium Statistics
- Reports
- Market Insights
1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.
Other statistics that may interest you Digital advertising in Central and Eastern Europe (CEE)
Overview
6
- Premium Statistic Digital advertising spending in CEE 2017-2029
- Premium Statistic Digital advertising spending in CEE 2023, by country
- Premium Statistic Growth in digital ad spending in the CEE region 2023, by country
- Premium Statistic Mobile and desktop advertising spending share in CEE 2024, by country
- Premium Statistic Digital display ad spending growth in CEE 2023, by country
- Premium Statistic Search ad spending growth in CEE 2023, by country
Czechia
8
- Premium Statistic Online ad spending in Czechia 2008-2023
- Premium Statistic Change in online advertising spending in Czechia 2016-2023
- Premium Statistic Digital advertising budget share in Czechia 2008-2023, by format
- Premium Statistic Programmatic display ad spending in Czechia 2019-2023
- Premium Statistic Online advertising spending in Czechia 2023, by sector
- Premium Statistic Mobile ad spending in Czechia 2010-2023
- Premium Statistic Digital retail media ad revenue in Czechia 2022-2024
- Premium Statistic Opinion on online advertising oversaturation in Czechia 2016-2024
Hungary
7
- Premium Statistic Digital advertising expenditure in Hungary 2019-2023
- Premium Statistic Change in digital advertising spending in Hungary 2020-2022
- Basic Statistic Share of digital in total advertising spending in Hungary 2019-2023
- Premium Statistic Digital advertising expenses in Hungary 2019-2028, by segment
- Premium Statistic Digital audio advertising expenditure in Hungary 2020-2023
- Premium Statistic Online advertising spending in Hungary 2023, by sector
- Premium Statistic Digital retail media ad revenue in Hungary 2022-2024
Poland
8
- Premium Statistic Value of the online advertising market in Poland 2021-2027
- Premium Statistic Revenue growth of digital advertising in Poland 2019-2028
- Premium Statistic Digital share in advertising spending in Poland 2012-2024
- Premium Statistic Revenue of the digital advertising market in Poland 2019-2028, by segment
- Premium Statistic Share of different formats in the digital advertising market in Poland 2023
- Premium Statistic Mobile advertising market size in Poland 2021-2027
- Premium Statistic Digital advertisement expenditure in Poland 2022, by industry
- Premium Statistic Digital retail media ad revenue in Poland 2022-2024
Romania
5
- Premium Statistic Digital advertising spending in Romania 2012-2023
- Premium Statistic Share of digital advertising spending in Romania 2018-2024
- Premium Statistic Potential ad reach on social media in Romania 2024, by platform
- Premium Statistic Digital retail media ad revenue in Romania 2022-2024
- Premium Statistic Revenue and net profit of digital advertising and marketing companies in Romania 2023
Russia
4
Slovakia
5
- Premium Statistic Online advertising market value in Slovakia 2017-2023
- Premium Statistic Online advertising spending in Slovakia 2020-2023, by platform
- Premium Statistic Online advertising spending in Slovakia 2020-2023, by format
- Premium Statistic Programmatic and non-programmatic display advertising spending in Slovakia 2022-2023
- Premium Statistic Digital retail media ad revenue in Slovakia 2022-2024
Ukraine
4
Further Content: You might find this interesting as well
* For commercial use only
Basic Account
For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
- Free Statistics
Based on your interests
Starter Account
For single users
$199 USD
per month, billed annually
1
- Free Statistics
- Premium Statistics
The statistic on this page is a Premium Statistic and is included in this account.
Professional Account
For teams of up to 5 people
$959 USD
per month, billed annually
1
- Free + Premium Statistics
- Reports
- Market Insights
1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.
Semrush. (May 31, 2023). Average cost-per-click (CPC) in Google Ads search advertising in Central and Eastern Europe in May 2023, by selected country (in U.S. dollars) [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1499154/search-advertising-cpc-cee/
Semrush. "Average cost-per-click (CPC) in Google Ads search advertising in Central and Eastern Europe in May 2023, by selected country (in U.S. dollars)." Chart. May 31, 2023. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1499154/search-advertising-cpc-cee/
Semrush. (2023). Average cost-per-click (CPC) in Google Ads search advertising in Central and Eastern Europe in May 2023, by selected country (in U.S. dollars). Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1499154/search-advertising-cpc-cee/
Semrush. "Average Cost-per-click (Cpc) in Google Ads Search Advertising in Central and Eastern Europe in May 2023, by Selected Country (in U.S. Dollars)." Statista, Statista Inc., 31 May 2023, https://www.statista.com/statistics/1499154/search-advertising-cpc-cee/
Semrush, Average cost-per-click (CPC) in Google Ads search advertising in Central and Eastern Europe in May 2023, by selected country (in U.S. dollars) Statista, https://www.statista.com/statistics/1499154/search-advertising-cpc-cee/ (last visited December 21, 2024)
Average cost-per-click (CPC) in Google Ads search advertising in Central and Eastern Europe in May 2023, by selected country (in U.S. dollars) [Graph], Semrush, May 31, 2023. [Online]. Available: https://www.statista.com/statistics/1499154/search-advertising-cpc-cee/