Leading beer brands Germany 2022, by number of consumers
Krombacher was the most popular beer brand in Germany, with almost 9.6 million consumers. Becks followed with roughly 8.7 million and Bitburger rounded up the top three at around 8.1 million.
Leading beer brands in Germany in 2022, by number of consumers (in 1,000s)
Source
In cooperation with
Release date
July 2024
More information
Region
Germany
Survey time period
January 1 to December 31, 2022
Number of respondents
10,089 respondents
Age group
15 years and older
Special properties
Computergestützte Webinterviews (CAWI)
Supplementary notes
Figures estimated by source based on survey answers. 10,078 respondents from Germany, projection to 70 million people.
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Kantar. (July 1, 2024). Leading beer brands in Germany in 2022, by number of consumers (in 1,000s) [Graph]. In Statista. Retrieved January 07, 2025, from https://www.statista.com/statistics/1498885/beer-brands-by-consumers-germany/
Kantar. "Leading beer brands in Germany in 2022, by number of consumers (in 1,000s)." Chart. July 1, 2024. Statista. Accessed January 07, 2025. https://www.statista.com/statistics/1498885/beer-brands-by-consumers-germany/
Kantar. (2024). Leading beer brands in Germany in 2022, by number of consumers (in 1,000s). Statista. Statista Inc.. Accessed: January 07, 2025. https://www.statista.com/statistics/1498885/beer-brands-by-consumers-germany/
Kantar. "Leading Beer Brands in Germany in 2022, by Number of Consumers (in 1,000s)." Statista, Statista Inc., 1 Jul 2024, https://www.statista.com/statistics/1498885/beer-brands-by-consumers-germany/
Kantar, Leading beer brands in Germany in 2022, by number of consumers (in 1,000s) Statista, https://www.statista.com/statistics/1498885/beer-brands-by-consumers-germany/ (last visited January 07, 2025)
Leading beer brands in Germany in 2022, by number of consumers (in 1,000s) [Graph], Kantar, July 1, 2024. [Online]. Available: https://www.statista.com/statistics/1498885/beer-brands-by-consumers-germany/