In 2023, the software platform revenue generated by AppLovin Corp. amounted to approximately 1.85 billion U.S. dollars. Meanwhile, the company generated a revenue 989 million U.S. dollars through in-app purchases, and 452 million U.S. dollars of in-app advertising revenue in 2023. This represented a year-over-year increase of 75.5 percent in terms of software revenue, but a decrease in both forms of app-related segment revenue.
Annual revenue generated by AppLovin Corp. from 2019 to 2023, by segment
(in million U.S. dollars)
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AppLovin. (February 16, 2024). Annual revenue generated by AppLovin Corp. from 2019 to 2023, by segment (in million U.S. dollars) [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1498874/applovin-annual-revenue-by-segment/
AppLovin. "Annual revenue generated by AppLovin Corp. from 2019 to 2023, by segment (in million U.S. dollars)." Chart. February 16, 2024. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1498874/applovin-annual-revenue-by-segment/
AppLovin. (2024). Annual revenue generated by AppLovin Corp. from 2019 to 2023, by segment (in million U.S. dollars). Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1498874/applovin-annual-revenue-by-segment/
AppLovin. "Annual Revenue Generated by Applovin Corp. from 2019 to 2023, by Segment (in Million U.S. Dollars)." Statista, Statista Inc., 16 Feb 2024, https://www.statista.com/statistics/1498874/applovin-annual-revenue-by-segment/
AppLovin, Annual revenue generated by AppLovin Corp. from 2019 to 2023, by segment (in million U.S. dollars) Statista, https://www.statista.com/statistics/1498874/applovin-annual-revenue-by-segment/ (last visited November 21, 2024)
Annual revenue generated by AppLovin Corp. from 2019 to 2023, by segment (in million U.S. dollars) [Graph], AppLovin, February 16, 2024. [Online]. Available: https://www.statista.com/statistics/1498874/applovin-annual-revenue-by-segment/