AppLovin: number of monthly active payers 2019-2023

Published by Laura Ceci, Oct 23, 2024

As of 2023, AppLovin Corp. reported having 1.8 million monthly active payers using the company's services. This represents a 21.7 percent decrease compared to the previous year, when AppLovin saw 2.3 million monthly active payers. The U.S.-based company, which provides marketing, advertising, and analytics services to app developers, entered the public market in April 2021.

Number of AppLovin Corp. monthly active payers from 2019 to 2023 (in millions)

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Release date

February 2024

Region

Worldwide

Survey time period

2019 to 2023

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