During a survey among marketers in Brazil published in September 2024, 48 percent of respondents stated that fewer deal options available was the leading element that would help them learn more about programmatic digital out-of-home (prDOOH) advertising. Lack of understanding of prDOOH’s role in a campaign was reported by 43 percent, and 42 percent selected attribution and measurement challenges.
Leading elements that would help marketers learn more about programmatic digital out-of-home (prDOOH) advertising according to professionals in Brazil as of August 2024
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VIOOH. (September 17, 2024). Leading elements that would help marketers learn more about programmatic digital out-of-home (prDOOH) advertising according to professionals in Brazil as of August 2024 [Graph]. In Statista. Retrieved November 23, 2024, from https://www.statista.com/statistics/1498536/leading-elements-understand-prdooh-marketers-brazil/
VIOOH. "Leading elements that would help marketers learn more about programmatic digital out-of-home (prDOOH) advertising according to professionals in Brazil as of August 2024." Chart. September 17, 2024. Statista. Accessed November 23, 2024. https://www.statista.com/statistics/1498536/leading-elements-understand-prdooh-marketers-brazil/
VIOOH. (2024). Leading elements that would help marketers learn more about programmatic digital out-of-home (prDOOH) advertising according to professionals in Brazil as of August 2024. Statista. Statista Inc.. Accessed: November 23, 2024. https://www.statista.com/statistics/1498536/leading-elements-understand-prdooh-marketers-brazil/
VIOOH. "Leading Elements That Would Help Marketers Learn More about Programmatic Digital Out-of-home (Prdooh) Advertising According to Professionals in Brazil as of August 2024." Statista, Statista Inc., 17 Sep 2024, https://www.statista.com/statistics/1498536/leading-elements-understand-prdooh-marketers-brazil/
VIOOH, Leading elements that would help marketers learn more about programmatic digital out-of-home (prDOOH) advertising according to professionals in Brazil as of August 2024 Statista, https://www.statista.com/statistics/1498536/leading-elements-understand-prdooh-marketers-brazil/ (last visited November 23, 2024)
Leading elements that would help marketers learn more about programmatic digital out-of-home (prDOOH) advertising according to professionals in Brazil as of August 2024 [Graph], VIOOH, September 17, 2024. [Online]. Available: https://www.statista.com/statistics/1498536/leading-elements-understand-prdooh-marketers-brazil/
