During a 2024 survey, it was found that customer service and support were the leading application of artificial intelligence in ecommerce marketing, named by 37 percent of responding ecommerce marketers from Australia, France, New Zealand, the United Kingdom (UK), and the United States. Data analysis and image generation ranked second, both mention by 36 percent of respondents.
Usage of artificial intelligence (AI) among ecommerce marketers worldwide as of February 2024
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Usage of artificial intelligence (AI) among ecommerce marketers worldwide as of February 2024
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eMarketer. (October 8, 2024). Usage of artificial intelligence (AI) among ecommerce marketers worldwide as of February 2024 [Graph]. In Statista. Retrieved April 27, 2025, from https://www.statista.com/statistics/1498453/ai-use-ecommerce-marketing/
eMarketer. "Usage of artificial intelligence (AI) among ecommerce marketers worldwide as of February 2024." Chart. October 8, 2024. Statista. Accessed April 27, 2025. https://www.statista.com/statistics/1498453/ai-use-ecommerce-marketing/
eMarketer. (2024). Usage of artificial intelligence (AI) among ecommerce marketers worldwide as of February 2024. Statista. Statista Inc.. Accessed: April 27, 2025. https://www.statista.com/statistics/1498453/ai-use-ecommerce-marketing/
eMarketer. "Usage of Artificial Intelligence (Ai) among Ecommerce Marketers Worldwide as of February 2024." Statista, Statista Inc., 8 Oct 2024, https://www.statista.com/statistics/1498453/ai-use-ecommerce-marketing/
eMarketer, Usage of artificial intelligence (AI) among ecommerce marketers worldwide as of February 2024 Statista, https://www.statista.com/statistics/1498453/ai-use-ecommerce-marketing/ (last visited April 27, 2025)
Usage of artificial intelligence (AI) among ecommerce marketers worldwide as of February 2024 [Graph], eMarketer, October 8, 2024. [Online]. Available: https://www.statista.com/statistics/1498453/ai-use-ecommerce-marketing/
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