When surveyed in April 2024, 75 percent of American consumers had made beauty purchases for themselves. Among this 75 percent, the majority of U.S. consumers (54 percent) purchased skin care products.
Share of consumers who have made beauty-related purchases for themselves in the United States in 2024, by type
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NerdWallet. (June 10, 2024). Share of consumers who have made beauty-related purchases for themselves in the United States in 2024, by type [Graph]. In Statista. Retrieved January 09, 2025, from https://www.statista.com/statistics/1498361/beauty-purchases-us-consumers-made-for-themselves/
NerdWallet. "Share of consumers who have made beauty-related purchases for themselves in the United States in 2024, by type." Chart. June 10, 2024. Statista. Accessed January 09, 2025. https://www.statista.com/statistics/1498361/beauty-purchases-us-consumers-made-for-themselves/
NerdWallet. (2024). Share of consumers who have made beauty-related purchases for themselves in the United States in 2024, by type. Statista. Statista Inc.. Accessed: January 09, 2025. https://www.statista.com/statistics/1498361/beauty-purchases-us-consumers-made-for-themselves/
NerdWallet. "Share of Consumers Who Have Made Beauty-related Purchases for Themselves in The United States in 2024, by Type." Statista, Statista Inc., 10 Jun 2024, https://www.statista.com/statistics/1498361/beauty-purchases-us-consumers-made-for-themselves/
NerdWallet, Share of consumers who have made beauty-related purchases for themselves in the United States in 2024, by type Statista, https://www.statista.com/statistics/1498361/beauty-purchases-us-consumers-made-for-themselves/ (last visited January 09, 2025)
Share of consumers who have made beauty-related purchases for themselves in the United States in 2024, by type [Graph], NerdWallet, June 10, 2024. [Online]. Available: https://www.statista.com/statistics/1498361/beauty-purchases-us-consumers-made-for-themselves/
