Leading types of candy U.S. consumers plan to buy for Halloween 2024

Published by
Nils-Gerrit Wunsch,
Oct 10, 2024

For 2024's Halloween, about four in five consumers in the United States said they were likely to buy chocolate candy bars, making it the most popular candy item for the trick-or-treat season. Licorice was the least likely item to be purchased for Halloween.

Types of candy consumers in the United States are most likely to purchase for Halloween celebrations in 2024

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Release date

August 2024

Region

United States

Survey time period

August 5, 2024

Number of respondents

1,008 respondents

Method of interview

Online survey

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Statistics on " Halloween in the U.S. "

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Other statistics that may interest you Halloween in the U.S.

Overview

3

Consumer spending

8

Consumer behavior

8

Halloween product shopping

7

Pumpkin production & consumption

6

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Topics

Halloween in the U.S.U.S. Christmas season shoppingHoliday season e-commerce in the United StatesFood shopping behavior in the U.S.U.S. Gen Z & millennials: consumer goods and shopping behavior
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