Advertising revenue generated by SBT in Brazil 2022-2023

Published by
J. G. Navarro,
Oct 17, 2024

In 2023, free TV channel SBT generated almost 1.15 billion Brazilian reals in revenue through advertising, down from nearly 1.21 billion reals a year earlier – an annual decline of about five percent. One of SBT's main competitors, Globo, recorded annual ad revenues of over 9.5 billion reals in 2023.

Advertising revenue generated by SBT in Brazil in 2022 and 2023 (in million Brazilian reals)

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Release date

May 2024

Region

Worldwide, Brazil

Survey time period

2022 and 2023

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Digital advertising

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Consumer insights

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