In a September 2024 survey, 52 percent of respondents in the United States said an NBA arena's name had no effect on their view of the sponsoring company. Meanwhile, 23 percent of respondents said it positively influenced their perception.
Public opinion on whether the name of an NBA arena influences the perception of the sponsoring company in the United States as of September 2024
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Elevent. (September 16, 2024). Public opinion on whether the name of an NBA arena influences the perception of the sponsoring company in the United States as of September 2024 [Graph]. In Statista. Retrieved November 23, 2024, from https://www.statista.com/statistics/1497311/nba-arena-name-sponsoring-company-us/
Elevent. "Public opinion on whether the name of an NBA arena influences the perception of the sponsoring company in the United States as of September 2024." Chart. September 16, 2024. Statista. Accessed November 23, 2024. https://www.statista.com/statistics/1497311/nba-arena-name-sponsoring-company-us/
Elevent. (2024). Public opinion on whether the name of an NBA arena influences the perception of the sponsoring company in the United States as of September 2024. Statista. Statista Inc.. Accessed: November 23, 2024. https://www.statista.com/statistics/1497311/nba-arena-name-sponsoring-company-us/
Elevent. "Public Opinion on Whether The Name of An Nba Arena Influences The Perception of The Sponsoring Company in The United States as of September 2024." Statista, Statista Inc., 16 Sep 2024, https://www.statista.com/statistics/1497311/nba-arena-name-sponsoring-company-us/
Elevent, Public opinion on whether the name of an NBA arena influences the perception of the sponsoring company in the United States as of September 2024 Statista, https://www.statista.com/statistics/1497311/nba-arena-name-sponsoring-company-us/ (last visited November 23, 2024)
Public opinion on whether the name of an NBA arena influences the perception of the sponsoring company in the United States as of September 2024 [Graph], Elevent, September 16, 2024. [Online]. Available: https://www.statista.com/statistics/1497311/nba-arena-name-sponsoring-company-us/
