Consumers in the U.S. planning to gift shop for more or fewer people in 2024 vs. 2023

Published by
D. Tighe,
Oct 7, 2024

For the 2024 holiday shopping season, abou three-quarters of consumers in the United States planned to buy gifts for about the same number of people as the year before.

Share of consumers in the United States planning to gift shop for more or fewer people in 2024 compared to the previous year

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Release date

September 2024

Region

United States

Survey time period

August 2024

Number of respondents

1,999 respondents

Age group

18 years and older

Supplementary notes

The source phrased the question as follows: "How do you plan to pay for your gifts this year?"

Respondents could select multiple answers.

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