During a September 2024 survey among adults in the United States, approximately 62 percent of respondents somewhat or strongly agreed that they tended to buy brands that reflected their personal values. Around one-third of the interviewees disagreed, while six percent did not know.
Percentage of consumers tending to buy brands that reflected their personal values in the United States as of September 2024
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Ipsos. (September 6, 2024). Percentage of consumers tending to buy brands that reflected their personal values in the United States as of September 2024 [Graph]. In Statista. Retrieved November 23, 2024, from https://www.statista.com/statistics/1496983/buying-brands-that-reflect-personal-values-united-states/
Ipsos. "Percentage of consumers tending to buy brands that reflected their personal values in the United States as of September 2024." Chart. September 6, 2024. Statista. Accessed November 23, 2024. https://www.statista.com/statistics/1496983/buying-brands-that-reflect-personal-values-united-states/
Ipsos. (2024). Percentage of consumers tending to buy brands that reflected their personal values in the United States as of September 2024. Statista. Statista Inc.. Accessed: November 23, 2024. https://www.statista.com/statistics/1496983/buying-brands-that-reflect-personal-values-united-states/
Ipsos. "Percentage of Consumers Tending to Buy Brands That Reflected Their Personal Values in The United States as of September 2024." Statista, Statista Inc., 6 Sep 2024, https://www.statista.com/statistics/1496983/buying-brands-that-reflect-personal-values-united-states/
Ipsos, Percentage of consumers tending to buy brands that reflected their personal values in the United States as of September 2024 Statista, https://www.statista.com/statistics/1496983/buying-brands-that-reflect-personal-values-united-states/ (last visited November 23, 2024)
Percentage of consumers tending to buy brands that reflected their personal values in the United States as of September 2024 [Graph], Ipsos, September 6, 2024. [Online]. Available: https://www.statista.com/statistics/1496983/buying-brands-that-reflect-personal-values-united-states/