In the second quarter of 2024, 98.6 percent of marketing emails sent by the travel, hospitality, and entertainment (TH+E) sector were delievered to their intendended destinations. Among these, 42.4 percent were opened.
Email marketing performance in the travel, hospitality and entertainment sector worldwide in 2nd quarter 2023 and 2nd quarter 2024, by metric
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Zeta Global. (August 15, 2024). Email marketing performance in the travel, hospitality and entertainment sector worldwide in 2nd quarter 2023 and 2nd quarter 2024, by metric [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1496400/travel-email-marketing-worldwide/
Zeta Global. "Email marketing performance in the travel, hospitality and entertainment sector worldwide in 2nd quarter 2023 and 2nd quarter 2024, by metric." Chart. August 15, 2024. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1496400/travel-email-marketing-worldwide/
Zeta Global. (2024). Email marketing performance in the travel, hospitality and entertainment sector worldwide in 2nd quarter 2023 and 2nd quarter 2024, by metric. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1496400/travel-email-marketing-worldwide/
Zeta Global. "Email Marketing Performance in The Travel, Hospitality and Entertainment Sector Worldwide in 2nd Quarter 2023 and 2nd Quarter 2024, by Metric." Statista, Statista Inc., 15 Aug 2024, https://www.statista.com/statistics/1496400/travel-email-marketing-worldwide/
Zeta Global, Email marketing performance in the travel, hospitality and entertainment sector worldwide in 2nd quarter 2023 and 2nd quarter 2024, by metric Statista, https://www.statista.com/statistics/1496400/travel-email-marketing-worldwide/ (last visited December 22, 2024)
Email marketing performance in the travel, hospitality and entertainment sector worldwide in 2nd quarter 2023 and 2nd quarter 2024, by metric [Graph], Zeta Global, August 15, 2024. [Online]. Available: https://www.statista.com/statistics/1496400/travel-email-marketing-worldwide/
