A study carried out in Italy between July 2022 and June 2024 showed that online prices of fast moving consumer goods (FMCG) were higher than in-store ones, on average. In June 2024, the index reached a score of 104.6, meaning that the price difference was about 4.5 percent.
Monthly index of online vs. in-store FMCG prices in Italy from July 2022 to June 2024
The index is calculated as ratio of web price/in-store price *100. Average weekly in-store prices based on the European Article Number (EAN) detected in the region.Â
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Consorzio Netcomm. (September 16, 2024). Monthly index of online vs. in-store FMCG prices in Italy from July 2022 to June 2024 [Graph]. In Statista. Retrieved December 18, 2024, from https://www.statista.com/statistics/1496222/online-fmcg-price-index-italy/
Consorzio Netcomm. "Monthly index of online vs. in-store FMCG prices in Italy from July 2022 to June 2024." Chart. September 16, 2024. Statista. Accessed December 18, 2024. https://www.statista.com/statistics/1496222/online-fmcg-price-index-italy/
Consorzio Netcomm. (2024). Monthly index of online vs. in-store FMCG prices in Italy from July 2022 to June 2024. Statista. Statista Inc.. Accessed: December 18, 2024. https://www.statista.com/statistics/1496222/online-fmcg-price-index-italy/
Consorzio Netcomm. "Monthly Index of Online Vs. In-store Fmcg Prices in Italy from July 2022 to June 2024." Statista, Statista Inc., 16 Sep 2024, https://www.statista.com/statistics/1496222/online-fmcg-price-index-italy/
Consorzio Netcomm, Monthly index of online vs. in-store FMCG prices in Italy from July 2022 to June 2024 Statista, https://www.statista.com/statistics/1496222/online-fmcg-price-index-italy/ (last visited December 18, 2024)
Monthly index of online vs. in-store FMCG prices in Italy from July 2022 to June 2024 [Graph], Consorzio Netcomm, September 16, 2024. [Online]. Available: https://www.statista.com/statistics/1496222/online-fmcg-price-index-italy/