In 2023, France had the highest food e-commerce penetration rate among selected European markets at 64 percent. United Kingdom ranked second, with 51 percent of households purchasing FMCG products online that year.
User penetration rate of food e-commerce in selected European markets in 2023
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Editions Dauvers. (June 5, 2024). User penetration rate of food e-commerce in selected European markets in 2023 [Graph]. In Statista. Retrieved January 06, 2025, from https://www.statista.com/statistics/1495857/food-e-commerce-penetration-by-country/
Editions Dauvers. "User penetration rate of food e-commerce in selected European markets in 2023." Chart. June 5, 2024. Statista. Accessed January 06, 2025. https://www.statista.com/statistics/1495857/food-e-commerce-penetration-by-country/
Editions Dauvers. (2024). User penetration rate of food e-commerce in selected European markets in 2023. Statista. Statista Inc.. Accessed: January 06, 2025. https://www.statista.com/statistics/1495857/food-e-commerce-penetration-by-country/
Editions Dauvers. "User Penetration Rate of Food E-commerce in Selected European Markets in 2023." Statista, Statista Inc., 5 Jun 2024, https://www.statista.com/statistics/1495857/food-e-commerce-penetration-by-country/
Editions Dauvers, User penetration rate of food e-commerce in selected European markets in 2023 Statista, https://www.statista.com/statistics/1495857/food-e-commerce-penetration-by-country/ (last visited January 06, 2025)
User penetration rate of food e-commerce in selected European markets in 2023 [Graph], Editions Dauvers, June 5, 2024. [Online]. Available: https://www.statista.com/statistics/1495857/food-e-commerce-penetration-by-country/