The majority of Japanese consumers never bought luxury products, according to a survey conducted in July 2024 by Rakuten Insight. The largest share of luxury goods shoppers, 11 percent of respondents, bought high-end products once a year.
Frequency of buying luxury goods and high-end product within a year in Japan as of July 2024
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Rakuten Insight. (September 3, 2024). Frequency of buying luxury goods and high-end product within a year in Japan as of July 2024 [Graph]. In Statista. Retrieved November 23, 2024, from https://www.statista.com/statistics/1493383/japan-frequency-luxury-goods-purchases/
Rakuten Insight. "Frequency of buying luxury goods and high-end product within a year in Japan as of July 2024." Chart. September 3, 2024. Statista. Accessed November 23, 2024. https://www.statista.com/statistics/1493383/japan-frequency-luxury-goods-purchases/
Rakuten Insight. (2024). Frequency of buying luxury goods and high-end product within a year in Japan as of July 2024. Statista. Statista Inc.. Accessed: November 23, 2024. https://www.statista.com/statistics/1493383/japan-frequency-luxury-goods-purchases/
Rakuten Insight. "Frequency of Buying Luxury Goods and High-end Product within a Year in Japan as of July 2024." Statista, Statista Inc., 3 Sep 2024, https://www.statista.com/statistics/1493383/japan-frequency-luxury-goods-purchases/
Rakuten Insight, Frequency of buying luxury goods and high-end product within a year in Japan as of July 2024 Statista, https://www.statista.com/statistics/1493383/japan-frequency-luxury-goods-purchases/ (last visited November 23, 2024)
Frequency of buying luxury goods and high-end product within a year in Japan as of July 2024 [Graph], Rakuten Insight, September 3, 2024. [Online]. Available: https://www.statista.com/statistics/1493383/japan-frequency-luxury-goods-purchases/