According to a survey conducted by Rakuten Insight on live commerce in May 2024, among consumers who shop via live events in Singapore, about three quarters of the consumers stated that they had purchased goods via live shopping on social media platforms. In contrast, 14 percent of the consumers said that they livestream shopped using live shopping apps.
Most popular live shopping platforms in Singapore as of May 2024
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Rakuten Insight. (September 4, 2024). Most popular live shopping platforms in Singapore as of May 2024 [Graph]. In Statista. Retrieved September 27, 2024, from https://www.statista.com/statistics/1493215/singapore-popular-live-shopping-platforms/
Rakuten Insight. "Most popular live shopping platforms in Singapore as of May 2024." Chart. September 4, 2024. Statista. Accessed September 27, 2024. https://www.statista.com/statistics/1493215/singapore-popular-live-shopping-platforms/
Rakuten Insight. (2024). Most popular live shopping platforms in Singapore as of May 2024. Statista. Statista Inc.. Accessed: September 27, 2024. https://www.statista.com/statistics/1493215/singapore-popular-live-shopping-platforms/
Rakuten Insight. "Most Popular Live Shopping Platforms in Singapore as of May 2024." Statista, Statista Inc., 4 Sep 2024, https://www.statista.com/statistics/1493215/singapore-popular-live-shopping-platforms/
Rakuten Insight, Most popular live shopping platforms in Singapore as of May 2024 Statista, https://www.statista.com/statistics/1493215/singapore-popular-live-shopping-platforms/ (last visited September 27, 2024)
Most popular live shopping platforms in Singapore as of May 2024 [Graph], Rakuten Insight, September 4, 2024. [Online]. Available: https://www.statista.com/statistics/1493215/singapore-popular-live-shopping-platforms/