According to a survey by Rakuten Insight in May 2024, 34 percent of respondents in Thailand stated they participated in live commerce or live shopping events because they found them entertaining. Meanwhile, five percent of respondents reported that live auctions were competitive and exciting.
Leading reasons for participating in live commerce or live shopping events in Thailand as of May 2024
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Rakuten Insight. (September 4, 2024). Leading reasons for participating in live commerce or live shopping events in Thailand as of May 2024 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1491447/thailand-reasons-for-participating-in-live-commerce-or-live-shopping-events/
Rakuten Insight. "Leading reasons for participating in live commerce or live shopping events in Thailand as of May 2024." Chart. September 4, 2024. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1491447/thailand-reasons-for-participating-in-live-commerce-or-live-shopping-events/
Rakuten Insight. (2024). Leading reasons for participating in live commerce or live shopping events in Thailand as of May 2024. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1491447/thailand-reasons-for-participating-in-live-commerce-or-live-shopping-events/
Rakuten Insight. "Leading Reasons for Participating in Live Commerce or Live Shopping Events in Thailand as of May 2024." Statista, Statista Inc., 4 Sep 2024, https://www.statista.com/statistics/1491447/thailand-reasons-for-participating-in-live-commerce-or-live-shopping-events/
Rakuten Insight, Leading reasons for participating in live commerce or live shopping events in Thailand as of May 2024 Statista, https://www.statista.com/statistics/1491447/thailand-reasons-for-participating-in-live-commerce-or-live-shopping-events/ (last visited December 21, 2024)
Leading reasons for participating in live commerce or live shopping events in Thailand as of May 2024 [Graph], Rakuten Insight, September 4, 2024. [Online]. Available: https://www.statista.com/statistics/1491447/thailand-reasons-for-participating-in-live-commerce-or-live-shopping-events/