According to a survey by Rakuten Insight in May 2024, 79 percent of respondents in Malaysia said they accessed live commerce or live shopping event through social media platforms to purchase an item. Meanwhile, 13 percent of Malaysian respondents reported purchasing through brand-specific websites.
Live commerce platforms accessed to purchase an item among consumers in Malaysia as of May 2024
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Rakuten Insight. (September 4, 2024). Live commerce platforms accessed to purchase an item among consumers in Malaysia as of May 2024 [Graph]. In Statista. Retrieved November 18, 2024, from https://www.statista.com/statistics/1491440/malaysia-live-commerce-platforms-accessed-to-purchase-an-item/
Rakuten Insight. "Live commerce platforms accessed to purchase an item among consumers in Malaysia as of May 2024." Chart. September 4, 2024. Statista. Accessed November 18, 2024. https://www.statista.com/statistics/1491440/malaysia-live-commerce-platforms-accessed-to-purchase-an-item/
Rakuten Insight. (2024). Live commerce platforms accessed to purchase an item among consumers in Malaysia as of May 2024. Statista. Statista Inc.. Accessed: November 18, 2024. https://www.statista.com/statistics/1491440/malaysia-live-commerce-platforms-accessed-to-purchase-an-item/
Rakuten Insight. "Live Commerce Platforms Accessed to Purchase An Item among Consumers in Malaysia as of May 2024." Statista, Statista Inc., 4 Sep 2024, https://www.statista.com/statistics/1491440/malaysia-live-commerce-platforms-accessed-to-purchase-an-item/
Rakuten Insight, Live commerce platforms accessed to purchase an item among consumers in Malaysia as of May 2024 Statista, https://www.statista.com/statistics/1491440/malaysia-live-commerce-platforms-accessed-to-purchase-an-item/ (last visited November 18, 2024)
Live commerce platforms accessed to purchase an item among consumers in Malaysia as of May 2024 [Graph], Rakuten Insight, September 4, 2024. [Online]. Available: https://www.statista.com/statistics/1491440/malaysia-live-commerce-platforms-accessed-to-purchase-an-item/
