The advertising technology market was valued at roughly 21 billion U.S. dollars in 2024. The source projected that the number would grow by 60 percent in the following five years, to reach 33 billion dollars in 2029.
Advertising technology (AdTech) revenue worldwide in 2024 and 2029
(in billion U.S. dollars)
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Marketing Week. (September 9, 2024). Advertising technology (AdTech) revenue worldwide in 2024 and 2029 (in billion U.S. dollars) [Graph]. In Statista. Retrieved December 26, 2024, from https://www.statista.com/statistics/1491285/advertising-technology-revenue-worldwide/
Marketing Week. "Advertising technology (AdTech) revenue worldwide in 2024 and 2029 (in billion U.S. dollars)." Chart. September 9, 2024. Statista. Accessed December 26, 2024. https://www.statista.com/statistics/1491285/advertising-technology-revenue-worldwide/
Marketing Week. (2024). Advertising technology (AdTech) revenue worldwide in 2024 and 2029 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: December 26, 2024. https://www.statista.com/statistics/1491285/advertising-technology-revenue-worldwide/
Marketing Week. "Advertising Technology (Adtech) Revenue Worldwide in 2024 and 2029 (in Billion U.S. Dollars)." Statista, Statista Inc., 9 Sep 2024, https://www.statista.com/statistics/1491285/advertising-technology-revenue-worldwide/
Marketing Week, Advertising technology (AdTech) revenue worldwide in 2024 and 2029 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/1491285/advertising-technology-revenue-worldwide/ (last visited December 26, 2024)
Advertising technology (AdTech) revenue worldwide in 2024 and 2029 (in billion U.S. dollars) [Graph], Marketing Week, September 9, 2024. [Online]. Available: https://www.statista.com/statistics/1491285/advertising-technology-revenue-worldwide/