According to a survey by Rakuten Insight on luxury goods, as of July 2024, around 59 percent of female consumers and 19 percent of male consumers in Vietnam stated that their preferred luxury goods purchases were cosmetics and skincare items. Meanwhile, 11 percent of female respondents and 18 percent of male respondents indicated that they preferred to buy cars as luxury goods.
Preferred luxury goods in Vietnam as of July 2024, by gender
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Rakuten Insight. (September 4, 2024). Preferred luxury goods in Vietnam as of July 2024, by gender [Graph]. In Statista. Retrieved November 19, 2024, from https://www.statista.com/statistics/1491154/vietnam-preferred-luxury-goods-by-gender/
Rakuten Insight. "Preferred luxury goods in Vietnam as of July 2024, by gender." Chart. September 4, 2024. Statista. Accessed November 19, 2024. https://www.statista.com/statistics/1491154/vietnam-preferred-luxury-goods-by-gender/
Rakuten Insight. (2024). Preferred luxury goods in Vietnam as of July 2024, by gender. Statista. Statista Inc.. Accessed: November 19, 2024. https://www.statista.com/statistics/1491154/vietnam-preferred-luxury-goods-by-gender/
Rakuten Insight. "Preferred Luxury Goods in Vietnam as of July 2024, by Gender." Statista, Statista Inc., 4 Sep 2024, https://www.statista.com/statistics/1491154/vietnam-preferred-luxury-goods-by-gender/
Rakuten Insight, Preferred luxury goods in Vietnam as of July 2024, by gender Statista, https://www.statista.com/statistics/1491154/vietnam-preferred-luxury-goods-by-gender/ (last visited November 19, 2024)
Preferred luxury goods in Vietnam as of July 2024, by gender [Graph], Rakuten Insight, September 4, 2024. [Online]. Available: https://www.statista.com/statistics/1491154/vietnam-preferred-luxury-goods-by-gender/