According to a survey by Rakuten Insight on luxury goods, as of July 2024, around 52 percent of consumers in Vietnam stated that they saw or found information about luxury brands' goods through social media channels. Meanwhile, six percent of respondents indicated that they found those items in duty-free shops.
Channels for seeing or finding information about a luxury brands' goods in Vietnam as of July 2024
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Rakuten Insight. (September 4, 2024). Channels for seeing or finding information about a luxury brands' goods in Vietnam as of July 2024 [Graph]. In Statista. Retrieved November 19, 2024, from https://www.statista.com/statistics/1491134/vietnam-information-channels-for-luxury-brands-goods/
Rakuten Insight. "Channels for seeing or finding information about a luxury brands' goods in Vietnam as of July 2024 ." Chart. September 4, 2024. Statista. Accessed November 19, 2024. https://www.statista.com/statistics/1491134/vietnam-information-channels-for-luxury-brands-goods/
Rakuten Insight. (2024). Channels for seeing or finding information about a luxury brands' goods in Vietnam as of July 2024 . Statista. Statista Inc.. Accessed: November 19, 2024. https://www.statista.com/statistics/1491134/vietnam-information-channels-for-luxury-brands-goods/
Rakuten Insight. "Channels for Seeing or Finding Information about a Luxury Brands' Goods in Vietnam as of July 2024 ." Statista, Statista Inc., 4 Sep 2024, https://www.statista.com/statistics/1491134/vietnam-information-channels-for-luxury-brands-goods/
Rakuten Insight, Channels for seeing or finding information about a luxury brands' goods in Vietnam as of July 2024 Statista, https://www.statista.com/statistics/1491134/vietnam-information-channels-for-luxury-brands-goods/ (last visited November 19, 2024)
Channels for seeing or finding information about a luxury brands' goods in Vietnam as of July 2024 [Graph], Rakuten Insight, September 4, 2024. [Online]. Available: https://www.statista.com/statistics/1491134/vietnam-information-channels-for-luxury-brands-goods/