According to a survey by Rakuten Insight on live commerce, as of May 2024, approximately 41 percent of respondents in Vietnam stated that they had not participated in live commerce or live shopping events because they preferred to purchase from official websites or physical stores. Meanwhile, around 14 percent of respondents reported that delivery times were not convenient.
Leading reasons for not participating in live commerce or live shopping events in Vietnam as of May 2024
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Rakuten Insight. (September 4, 2024). Leading reasons for not participating in live commerce or live shopping events in Vietnam as of May 2024 [Graph]. In Statista. Retrieved November 19, 2024, from https://www.statista.com/statistics/1491103/vietnam-reasons-for-not-participating-in-live-commerce-or-live-shopping-events/
Rakuten Insight. "Leading reasons for not participating in live commerce or live shopping events in Vietnam as of May 2024." Chart. September 4, 2024. Statista. Accessed November 19, 2024. https://www.statista.com/statistics/1491103/vietnam-reasons-for-not-participating-in-live-commerce-or-live-shopping-events/
Rakuten Insight. (2024). Leading reasons for not participating in live commerce or live shopping events in Vietnam as of May 2024. Statista. Statista Inc.. Accessed: November 19, 2024. https://www.statista.com/statistics/1491103/vietnam-reasons-for-not-participating-in-live-commerce-or-live-shopping-events/
Rakuten Insight. "Leading Reasons for Not Participating in Live Commerce or Live Shopping Events in Vietnam as of May 2024." Statista, Statista Inc., 4 Sep 2024, https://www.statista.com/statistics/1491103/vietnam-reasons-for-not-participating-in-live-commerce-or-live-shopping-events/
Rakuten Insight, Leading reasons for not participating in live commerce or live shopping events in Vietnam as of May 2024 Statista, https://www.statista.com/statistics/1491103/vietnam-reasons-for-not-participating-in-live-commerce-or-live-shopping-events/ (last visited November 19, 2024)
Leading reasons for not participating in live commerce or live shopping events in Vietnam as of May 2024 [Graph], Rakuten Insight, September 4, 2024. [Online]. Available: https://www.statista.com/statistics/1491103/vietnam-reasons-for-not-participating-in-live-commerce-or-live-shopping-events/