Television remained the dominant advertising medium in Serbia and Croatia in 2022, accounting for 50 percent and 42 percent of the total spending, respectively. However, the internet surpassed television as the second-largest advertising channel by spending in Central and Eastern Europe (CEE) in 2023.
Distribution of the advertising spending in Central and Eastern Europe (CEE) in 2022, by selected country and medium
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LinkedIn, & GroupM. (November 30, 2022). Distribution of the advertising spending in Central and Eastern Europe (CEE) in 2022, by selected country and medium [Graph]. In Statista. Retrieved December 30, 2024, from https://www.statista.com/statistics/1490747/ad-spend-by-medium-and-country-cee-forecast/
LinkedIn, und GroupM. "Distribution of the advertising spending in Central and Eastern Europe (CEE) in 2022, by selected country and medium." Chart. November 30, 2022. Statista. Accessed December 30, 2024. https://www.statista.com/statistics/1490747/ad-spend-by-medium-and-country-cee-forecast/
LinkedIn, GroupM. (2022). Distribution of the advertising spending in Central and Eastern Europe (CEE) in 2022, by selected country and medium. Statista. Statista Inc.. Accessed: December 30, 2024. https://www.statista.com/statistics/1490747/ad-spend-by-medium-and-country-cee-forecast/
LinkedIn, and GroupM. "Distribution of The Advertising Spending in Central and Eastern Europe (Cee) in 2022, by Selected Country and Medium." Statista, Statista Inc., 30 Nov 2022, https://www.statista.com/statistics/1490747/ad-spend-by-medium-and-country-cee-forecast/
LinkedIn & GroupM, Distribution of the advertising spending in Central and Eastern Europe (CEE) in 2022, by selected country and medium Statista, https://www.statista.com/statistics/1490747/ad-spend-by-medium-and-country-cee-forecast/ (last visited December 30, 2024)
Distribution of the advertising spending in Central and Eastern Europe (CEE) in 2022, by selected country and medium [Graph], LinkedIn, & GroupM, November 30, 2022. [Online]. Available: https://www.statista.com/statistics/1490747/ad-spend-by-medium-and-country-cee-forecast/
