The most popular way for U.S. online shoppers to find coupons was with search engines, with 48 percent of respondents to a survey on digital coupons reporting this in 2024. Coupon websites were second-most popular, with 44 percent.
Channels in which online shoppers find digital coupons in the United States as of 2024
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Channels in which online shoppers find digital coupons in the United States as of 2024
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According to the source, regarding survey respondents: "21% are 25 – 34 years old, 20% are 35 – 44, and 20% are 45 – 54. 49% of survey respondents are men, and 51% are women."
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Dontpayfull. (September 1, 2024). Channels in which online shoppers find digital coupons in the United States as of 2024 [Graph]. In Statista. Retrieved April 02, 2025, from https://www.statista.com/statistics/1490654/us-digital-coupon-where-find-shoppers/
Dontpayfull. "Channels in which online shoppers find digital coupons in the United States as of 2024." Chart. September 1, 2024. Statista. Accessed April 02, 2025. https://www.statista.com/statistics/1490654/us-digital-coupon-where-find-shoppers/
Dontpayfull. (2024). Channels in which online shoppers find digital coupons in the United States as of 2024. Statista. Statista Inc.. Accessed: April 02, 2025. https://www.statista.com/statistics/1490654/us-digital-coupon-where-find-shoppers/
Dontpayfull. "Channels in Which Online Shoppers Find Digital Coupons in The United States as of 2024." Statista, Statista Inc., 1 Sep 2024, https://www.statista.com/statistics/1490654/us-digital-coupon-where-find-shoppers/
Dontpayfull, Channels in which online shoppers find digital coupons in the United States as of 2024 Statista, https://www.statista.com/statistics/1490654/us-digital-coupon-where-find-shoppers/ (last visited April 02, 2025)
Channels in which online shoppers find digital coupons in the United States as of 2024 [Graph], Dontpayfull, September 1, 2024. [Online]. Available: https://www.statista.com/statistics/1490654/us-digital-coupon-where-find-shoppers/
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