A survey conducted globally among retail consumers in 2023 shows the reasons why consumers enjoy conversational commerce powered by artificial intelligence (AI). Over 80 percent of customers enjoy the fact that even while using this tool they have their personal data protected, and around 80 percent like when the tool explains the reasons for recommending such products.
Preferred characteristics of conversational AI commerce in 2023
The source surveyed a representative sample of 9,780 consumers from 12 countries: Australia, Brazil, Canada, France, Germany, Greater China, India, Japan, Spain, UAE, UK and the United States.
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Accenture. (August 13, 2024). Preferred characteristics of conversational AI commerce in 2023 [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1490610/preferred-characteristics-of-conversational-ai-commerce/
Accenture. "Preferred characteristics of conversational AI commerce in 2023." Chart. August 13, 2024. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1490610/preferred-characteristics-of-conversational-ai-commerce/
Accenture. (2024). Preferred characteristics of conversational AI commerce in 2023. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1490610/preferred-characteristics-of-conversational-ai-commerce/
Accenture. "Preferred Characteristics of Conversational Ai Commerce in 2023." Statista, Statista Inc., 13 Aug 2024, https://www.statista.com/statistics/1490610/preferred-characteristics-of-conversational-ai-commerce/
Accenture, Preferred characteristics of conversational AI commerce in 2023 Statista, https://www.statista.com/statistics/1490610/preferred-characteristics-of-conversational-ai-commerce/ (last visited November 21, 2024)
Preferred characteristics of conversational AI commerce in 2023 [Graph], Accenture, August 13, 2024. [Online]. Available: https://www.statista.com/statistics/1490610/preferred-characteristics-of-conversational-ai-commerce/
