Use of AI in B2C e-commerce operations in Brazil 2023

Share of business-to-consumer (B2C) e-commerce companies using AI in Brazil in 2023

CharacteristicShare of respondents
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Statistic: Share of business-to-consumer (B2C) e-commerce companies using AI in Brazil in 2023
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Release date

February 2024

Region

Brazil

Survey time period

October 6 to November 8, 2023

Supplementary notes

Buying activity was collected from websites operating on Salesforce Commerce Cloud. To qualify for inclusion, a digital commerce site must have conducted transactions throughout the analysis period (Q4 2022 through Q3 2023) and met a monthly minimum visit and order threshold.

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Overview

4

Level of implementation

6

Business adoption

7

Consumer behavior

8

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