According to a survey conducted by Rakuten Insight in South Korea in 2024, around 70 percent of female and 68 percent of male respondents stated that they subscribed to multiple Subscription-Video-on-Demand (SVoD) or video streaming service providers because the shows they wanted to watch were spread out across different providers. Another common reason was wanting to watch original content released by several different providers.
Reasons for subscribing to more than one Subscription-Video-on-Demand (SVoD) service in South Korea in June 2024, by gender
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Reasons for subscribing to more than one Subscription-Video-on-Demand (SVoD) service in South Korea in June 2024, by gender
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Rakuten Insight. (September 4, 2024). Reasons for subscribing to more than one Subscription-Video-on-Demand (SVoD) service in South Korea in June 2024, by gender [Graph]. In Statista. Retrieved January 23, 2025, from https://www.statista.com/statistics/1490496/south-korea-multiple-svod-subscription-reasons-by-gender/
Rakuten Insight. "Reasons for subscribing to more than one Subscription-Video-on-Demand (SVoD) service in South Korea in June 2024, by gender." Chart. September 4, 2024. Statista. Accessed January 23, 2025. https://www.statista.com/statistics/1490496/south-korea-multiple-svod-subscription-reasons-by-gender/
Rakuten Insight. (2024). Reasons for subscribing to more than one Subscription-Video-on-Demand (SVoD) service in South Korea in June 2024, by gender. Statista. Statista Inc.. Accessed: January 23, 2025. https://www.statista.com/statistics/1490496/south-korea-multiple-svod-subscription-reasons-by-gender/
Rakuten Insight. "Reasons for Subscribing to More than One Subscription-video-on-demand (Svod) Service in South Korea in June 2024, by Gender." Statista, Statista Inc., 4 Sep 2024, https://www.statista.com/statistics/1490496/south-korea-multiple-svod-subscription-reasons-by-gender/
Rakuten Insight, Reasons for subscribing to more than one Subscription-Video-on-Demand (SVoD) service in South Korea in June 2024, by gender Statista, https://www.statista.com/statistics/1490496/south-korea-multiple-svod-subscription-reasons-by-gender/ (last visited January 23, 2025)
Reasons for subscribing to more than one Subscription-Video-on-Demand (SVoD) service in South Korea in June 2024, by gender [Graph], Rakuten Insight, September 4, 2024. [Online]. Available: https://www.statista.com/statistics/1490496/south-korea-multiple-svod-subscription-reasons-by-gender/
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