According to a survey conducted by Rakuten Insight in South Korea in 2024, around 56 percent of respondents aged 55 years and older stated that they subscribed to Subscription-Video-on-Demand (SVoD) or video streaming service providers because they had a larger variety than cable and satellite TV. Another common reason was wanting to watch original content released by a specific provider.
Reasons for subscribing to Subscription-Video-on-Demand (SVoD) services in South Korea in June 2024, by age group
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Rakuten Insight. (September 4, 2024). Reasons for subscribing to Subscription-Video-on-Demand (SVoD) services in South Korea in June 2024, by age group [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/1490477/south-korea-svod-subscription-reasons-by-age/
Rakuten Insight. "Reasons for subscribing to Subscription-Video-on-Demand (SVoD) services in South Korea in June 2024, by age group." Chart. September 4, 2024. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/1490477/south-korea-svod-subscription-reasons-by-age/
Rakuten Insight. (2024). Reasons for subscribing to Subscription-Video-on-Demand (SVoD) services in South Korea in June 2024, by age group. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/1490477/south-korea-svod-subscription-reasons-by-age/
Rakuten Insight. "Reasons for Subscribing to Subscription-video-on-demand (Svod) Services in South Korea in June 2024, by Age Group." Statista, Statista Inc., 4 Sep 2024, https://www.statista.com/statistics/1490477/south-korea-svod-subscription-reasons-by-age/
Rakuten Insight, Reasons for subscribing to Subscription-Video-on-Demand (SVoD) services in South Korea in June 2024, by age group Statista, https://www.statista.com/statistics/1490477/south-korea-svod-subscription-reasons-by-age/ (last visited November 22, 2024)
Reasons for subscribing to Subscription-Video-on-Demand (SVoD) services in South Korea in June 2024, by age group [Graph], Rakuten Insight, September 4, 2024. [Online]. Available: https://www.statista.com/statistics/1490477/south-korea-svod-subscription-reasons-by-age/