According to a survey conducted by Rakuten Insight in South Korea in 2024, around 56 percent of respondents aged 55 years and older stated that they subscribed to Subscription-Video-on-Demand (SVoD) or video streaming service providers because they had a larger variety than cable and satellite TV. Another common reason was wanting to watch original content released by a specific provider.
Reasons for subscribing to Subscription-Video-on-Demand (SVoD) services in South Korea in June 2024, by age group
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Reasons for subscribing to Subscription-Video-on-Demand (SVoD) services in South Korea in June 2024, by age group
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Rakuten Insight. (September 4, 2024). Reasons for subscribing to Subscription-Video-on-Demand (SVoD) services in South Korea in June 2024, by age group [Graph]. In Statista. Retrieved January 20, 2025, from https://www.statista.com/statistics/1490477/south-korea-svod-subscription-reasons-by-age/
Rakuten Insight. "Reasons for subscribing to Subscription-Video-on-Demand (SVoD) services in South Korea in June 2024, by age group." Chart. September 4, 2024. Statista. Accessed January 20, 2025. https://www.statista.com/statistics/1490477/south-korea-svod-subscription-reasons-by-age/
Rakuten Insight. (2024). Reasons for subscribing to Subscription-Video-on-Demand (SVoD) services in South Korea in June 2024, by age group. Statista. Statista Inc.. Accessed: January 20, 2025. https://www.statista.com/statistics/1490477/south-korea-svod-subscription-reasons-by-age/
Rakuten Insight. "Reasons for Subscribing to Subscription-video-on-demand (Svod) Services in South Korea in June 2024, by Age Group." Statista, Statista Inc., 4 Sep 2024, https://www.statista.com/statistics/1490477/south-korea-svod-subscription-reasons-by-age/
Rakuten Insight, Reasons for subscribing to Subscription-Video-on-Demand (SVoD) services in South Korea in June 2024, by age group Statista, https://www.statista.com/statistics/1490477/south-korea-svod-subscription-reasons-by-age/ (last visited January 20, 2025)
Reasons for subscribing to Subscription-Video-on-Demand (SVoD) services in South Korea in June 2024, by age group [Graph], Rakuten Insight, September 4, 2024. [Online]. Available: https://www.statista.com/statistics/1490477/south-korea-svod-subscription-reasons-by-age/
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