According to a survey conducted by Rakuten Insight in South Korea in 2024, around 12 percent of respondents stated that they used a family member's Subscription-Video-on-Demand (SVoD) or video streaming service subscription to still access such services while not having a subscription themselves. However, the majority of respondents reported that they simply did not access SVOD platforms at all if they did not hold their own subscription.
Subscription-Video-on-Demand (SVOD) service access methods by non-subscribers in South Korea as of June 2024
among people who were not subscribed to SVOD services
Method of interview
Online survey
Supplementary notes
Original question: "Do you subscribe to any video-on-demand or video streaming service providers? If not, do you still use subscription video-on-demand or streaming service providers?"
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Rakuten Insight. (September 4, 2024). Subscription-Video-on-Demand (SVOD) service access methods by non-subscribers in South Korea as of June 2024 [Graph]. In Statista. Retrieved November 25, 2024, from https://www.statista.com/statistics/1490428/south-korea-svod-access-by-non-subscribers/
Rakuten Insight. "Subscription-Video-on-Demand (SVOD) service access methods by non-subscribers in South Korea as of June 2024." Chart. September 4, 2024. Statista. Accessed November 25, 2024. https://www.statista.com/statistics/1490428/south-korea-svod-access-by-non-subscribers/
Rakuten Insight. (2024). Subscription-Video-on-Demand (SVOD) service access methods by non-subscribers in South Korea as of June 2024. Statista. Statista Inc.. Accessed: November 25, 2024. https://www.statista.com/statistics/1490428/south-korea-svod-access-by-non-subscribers/
Rakuten Insight. "Subscription-video-on-demand (Svod) Service Access Methods by Non-subscribers in South Korea as of June 2024." Statista, Statista Inc., 4 Sep 2024, https://www.statista.com/statistics/1490428/south-korea-svod-access-by-non-subscribers/
Rakuten Insight, Subscription-Video-on-Demand (SVOD) service access methods by non-subscribers in South Korea as of June 2024 Statista, https://www.statista.com/statistics/1490428/south-korea-svod-access-by-non-subscribers/ (last visited November 25, 2024)
Subscription-Video-on-Demand (SVOD) service access methods by non-subscribers in South Korea as of June 2024 [Graph], Rakuten Insight, September 4, 2024. [Online]. Available: https://www.statista.com/statistics/1490428/south-korea-svod-access-by-non-subscribers/