According to a study conducted in 2023 among the most popular Android mobile apps hosted on the Google Play Store in the United States, 85 percent of mobile gaming and 70 percent of apps had in-app events. Major updates were sponsored among 20 percent of apps during the past year, while only 10 percent of games gave notice of such in-app events to iOS users.
In-app events among the most popular mobile apps and games in the Google Play Store in the United States in 2023
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AppTweak. (April 10, 2024). In-app events among the most popular mobile apps and games in the Google Play Store in the United States in 2023 [Graph]. In Statista. Retrieved December 30, 2024, from https://www.statista.com/statistics/1490303/us-apps-aso-gp-in-app-events/
AppTweak. "In-app events among the most popular mobile apps and games in the Google Play Store in the United States in 2023." Chart. April 10, 2024. Statista. Accessed December 30, 2024. https://www.statista.com/statistics/1490303/us-apps-aso-gp-in-app-events/
AppTweak. (2024). In-app events among the most popular mobile apps and games in the Google Play Store in the United States in 2023. Statista. Statista Inc.. Accessed: December 30, 2024. https://www.statista.com/statistics/1490303/us-apps-aso-gp-in-app-events/
AppTweak. "In-app Events among The Most Popular Mobile Apps and Games in The Google Play Store in The United States in 2023." Statista, Statista Inc., 10 Apr 2024, https://www.statista.com/statistics/1490303/us-apps-aso-gp-in-app-events/
AppTweak, In-app events among the most popular mobile apps and games in the Google Play Store in the United States in 2023 Statista, https://www.statista.com/statistics/1490303/us-apps-aso-gp-in-app-events/ (last visited December 30, 2024)
In-app events among the most popular mobile apps and games in the Google Play Store in the United States in 2023 [Graph], AppTweak, April 10, 2024. [Online]. Available: https://www.statista.com/statistics/1490303/us-apps-aso-gp-in-app-events/