Share of U.S. Gen Alpha teenagers using popular apps and online platforms 2023

Published by Laura Ceci, Sep 27, 2024

As of 2023, Spotify was the most popular app among 13 to 15 years old teenagers in the United States. YouTube and Amazon shopping followed, with 62 and 56 percent of young teens reporting to have used the apps, respectively. Snapchat was used the least by this young age group, as only 38 percent of them engaged with the app.

Share of Generation Alpha teenagers using popular mobile apps and online platforms in the United States in 2023

CharacteristicShare of users
Spotify 66%
YouTube 62%
Amazon Shopping 56%
Roblox 52%
TikTok 47%
Reddit 44%
X/Twitter 44%
Netflix 43%
Facebook 42%
Snapchat 38%
Showing entries 1 to 10 (10 entries in total)
Created with Highcharts 7.2.2Share of users66%66%62%62%56%56%52%52%47%47%44%44%44%44%43%43%42%42%38%38%SpotifyYouTubeAmazon ShoppingRobloxTikTokRedditX/TwitterNetflixFacebookSnapchat
0%5%10%15%20%25%30%35%40%45%50%55%60%65%70%75%

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Release date

August 2024

Region

United States

Survey time period

2023

Age group

13-15 years

Special properties

data concerning usage on mobile and desktop devices

Supplementary notes

Data was collected among approximately 180,000 families.

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Statistics on " Mobile app usage of children in the United States "

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Topics

Mobile app usage of children in the United StatesMobile app usageMobile internet usage in the United StatesChildren and media in the U.S.Children and technology
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