A 2024 study revealed that over half of sports video-on-demand subscribers in the U.S. believed that pirate streaming services are the best way to access all the content they want. Additionally, nearly three-quarters of U.S. consumers felt there are too many subscription services, and 60 percent wished they could opt out of automatic renewals.
Sports VOD subscribers' attitudes towards video-on-demand subscriptions for watching sports in the United States as of 2024
Characteristic
Share of respondents
There are too many subscription services
73%
It is hard to keep track of where and how to sign up to subscriptions
56%
Frustrated that they cannot just pause subscriptions whenever they like
57%
Managing all subscriptions in one place is a challenge
55%
Want to opt out of automatic renewals
60%
Upgraded a subscription since an ad supported version launched
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Bango. (May 13, 2024). Sports VOD subscribers' attitudes towards video-on-demand subscriptions for watching sports in the United States as of 2024 [Graph]. In Statista. Retrieved December 19, 2024, from https://www.statista.com/statistics/1490198/consumers-preferences-vod-subscription-sports-us/
Bango. "Sports VOD subscribers' attitudes towards video-on-demand subscriptions for watching sports in the United States as of 2024." Chart. May 13, 2024. Statista. Accessed December 19, 2024. https://www.statista.com/statistics/1490198/consumers-preferences-vod-subscription-sports-us/
Bango. (2024). Sports VOD subscribers' attitudes towards video-on-demand subscriptions for watching sports in the United States as of 2024. Statista. Statista Inc.. Accessed: December 19, 2024. https://www.statista.com/statistics/1490198/consumers-preferences-vod-subscription-sports-us/
Bango. "Sports Vod Subscribers' Attitudes towards Video-on-demand Subscriptions for Watching Sports in The United States as of 2024." Statista, Statista Inc., 13 May 2024, https://www.statista.com/statistics/1490198/consumers-preferences-vod-subscription-sports-us/
Bango, Sports VOD subscribers' attitudes towards video-on-demand subscriptions for watching sports in the United States as of 2024 Statista, https://www.statista.com/statistics/1490198/consumers-preferences-vod-subscription-sports-us/ (last visited December 19, 2024)
Sports VOD subscribers' attitudes towards video-on-demand subscriptions for watching sports in the United States as of 2024 [Graph], Bango, May 13, 2024. [Online]. Available: https://www.statista.com/statistics/1490198/consumers-preferences-vod-subscription-sports-us/
