In 2023, Cuisinart led the cookware market in the United States by aided brand awareness, with around 53 percent among consumers. Farberware followed with 52.76 percent. T-fal reported 37.74 percent, and OXO and Tasty had 19.33 percent and 19.01 percent, respectively.
Aided brand awareness of selected cookware brands in the United States in 2023
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Latana. (July 2, 2024). Aided brand awareness of selected cookware brands in the United States in 2023 [Graph]. In Statista. Retrieved September 27, 2024, from https://www.statista.com/statistics/1490130/cookware-brand-awareness-united-states/
Latana. "Aided brand awareness of selected cookware brands in the United States in 2023." Chart. July 2, 2024. Statista. Accessed September 27, 2024. https://www.statista.com/statistics/1490130/cookware-brand-awareness-united-states/
Latana. (2024). Aided brand awareness of selected cookware brands in the United States in 2023. Statista. Statista Inc.. Accessed: September 27, 2024. https://www.statista.com/statistics/1490130/cookware-brand-awareness-united-states/
Latana. "Aided Brand Awareness of Selected Cookware Brands in The United States in 2023." Statista, Statista Inc., 2 Jul 2024, https://www.statista.com/statistics/1490130/cookware-brand-awareness-united-states/
Latana, Aided brand awareness of selected cookware brands in the United States in 2023 Statista, https://www.statista.com/statistics/1490130/cookware-brand-awareness-united-states/ (last visited September 27, 2024)
Aided brand awareness of selected cookware brands in the United States in 2023 [Graph], Latana, July 2, 2024. [Online]. Available: https://www.statista.com/statistics/1490130/cookware-brand-awareness-united-states/