In 2023, Babbel led the language learning app market in Germany, achieving an aided brand awareness of 55.02 percent among consumers. Duolingo followed with 30.1 percent, and Berlitz reported 19.52 percent.
Aided brand awareness of selected language learning apps in Germany in 2023
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Latana. (July 2, 2024). Aided brand awareness of selected language learning apps in Germany in 2023 [Graph]. In Statista. Retrieved January 08, 2025, from https://www.statista.com/statistics/1490109/language-learning-app-awareness-germany/
Latana. "Aided brand awareness of selected language learning apps in Germany in 2023." Chart. July 2, 2024. Statista. Accessed January 08, 2025. https://www.statista.com/statistics/1490109/language-learning-app-awareness-germany/
Latana. (2024). Aided brand awareness of selected language learning apps in Germany in 2023. Statista. Statista Inc.. Accessed: January 08, 2025. https://www.statista.com/statistics/1490109/language-learning-app-awareness-germany/
Latana. "Aided Brand Awareness of Selected Language Learning Apps in Germany in 2023." Statista, Statista Inc., 2 Jul 2024, https://www.statista.com/statistics/1490109/language-learning-app-awareness-germany/
Latana, Aided brand awareness of selected language learning apps in Germany in 2023 Statista, https://www.statista.com/statistics/1490109/language-learning-app-awareness-germany/ (last visited January 08, 2025)
Aided brand awareness of selected language learning apps in Germany in 2023 [Graph], Latana, July 2, 2024. [Online]. Available: https://www.statista.com/statistics/1490109/language-learning-app-awareness-germany/