Most common uses of AI when shopping online in Latin America 2023

Published by Daniela Coppola, Sep 5, 2024

A survey conducted in 2023 in Latin America shows the consumer interest in AI-guided shopping. More than 90 percent of the shoppers have or would use this tool to search for products, 88 percent to get help with customer service. The same share have or would use it to buy a product or search for proposals, at 87 percent. 

Most popular uses of AI in online shopping in Latin America in 2023

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Release date

February 2024

Region

Central and South America

Survey time period

September and October 2023

Number of respondents

20,000 respondents worldwide

Age group

18 years and older

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Statistics on " Artificial intelligence (AI) in e-commerce "

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Overview

4

Level of implementation

6

Business adoption

7

Consumer behavior

8

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Topics

Artificial intelligence in e-commerceArtificial intelligence (AI) worldwideArtificial intelligence (AI) use in marketing Artificial intelligence use in media and entertainmentArtificial intelligence (AI) use in marketing in the UK
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