In 2023, Vision Centers led the eyewear retail market in the United States, achieving an aided brand awareness of around 66 percent among consumers. LensCrafters followed closely with 61.18 percent awareness. Visionworks and Pearle Vision reported 43.23 percent and 42.45 percent, respectively.
Aided brand awareness level of selected eyewear retailers brands in the United States in 2023
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Latana. (July 2, 2024). Aided brand awareness level of selected eyewear retailers brands in the United States in 2023 [Graph]. In Statista. Retrieved December 18, 2024, from https://www.statista.com/statistics/1489945/eyewear-retailers-brand-awareness-united-states/
Latana. "Aided brand awareness level of selected eyewear retailers brands in the United States in 2023." Chart. July 2, 2024. Statista. Accessed December 18, 2024. https://www.statista.com/statistics/1489945/eyewear-retailers-brand-awareness-united-states/
Latana. (2024). Aided brand awareness level of selected eyewear retailers brands in the United States in 2023. Statista. Statista Inc.. Accessed: December 18, 2024. https://www.statista.com/statistics/1489945/eyewear-retailers-brand-awareness-united-states/
Latana. "Aided Brand Awareness Level of Selected Eyewear Retailers Brands in The United States in 2023." Statista, Statista Inc., 2 Jul 2024, https://www.statista.com/statistics/1489945/eyewear-retailers-brand-awareness-united-states/
Latana, Aided brand awareness level of selected eyewear retailers brands in the United States in 2023 Statista, https://www.statista.com/statistics/1489945/eyewear-retailers-brand-awareness-united-states/ (last visited December 18, 2024)
Aided brand awareness level of selected eyewear retailers brands in the United States in 2023 [Graph], Latana, July 2, 2024. [Online]. Available: https://www.statista.com/statistics/1489945/eyewear-retailers-brand-awareness-united-states/