According to a global survey conducted in May 2024, 62 percent of marketers, and those in PR, sales, and customer services roles, stated that the required labels for AI-generated content would have a positive effect on their overall social media performance. Moreover, 30 percent of respondents reported constantly labeling AI-generated content on social media.
Global marketers opinions on labeling AI generated content on social media as of May 2024
respondents in marketing, PR, sales, customer service roles
Supplementary notes
Original questions: "If social media platforms began requiring the labeling of all AI-generated content,what type of impact would it have on your social media campaigns?"
"When publishing AI-generated content on your company's social media channels, do you indicate that the content was made by or with the help of AI?"
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Capterra. (July 30, 2024). Global marketers opinions on labeling AI generated content on social media as of May 2024 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1489699/global-marketers-ai-generated-labels-social-media/
Capterra. "Global marketers opinions on labeling AI generated content on social media as of May 2024." Chart. July 30, 2024. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1489699/global-marketers-ai-generated-labels-social-media/
Capterra. (2024). Global marketers opinions on labeling AI generated content on social media as of May 2024. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1489699/global-marketers-ai-generated-labels-social-media/
Capterra. "Global Marketers Opinions on Labeling Ai Generated Content on Social Media as of May 2024." Statista, Statista Inc., 30 Jul 2024, https://www.statista.com/statistics/1489699/global-marketers-ai-generated-labels-social-media/
Capterra, Global marketers opinions on labeling AI generated content on social media as of May 2024 Statista, https://www.statista.com/statistics/1489699/global-marketers-ai-generated-labels-social-media/ (last visited December 21, 2024)
Global marketers opinions on labeling AI generated content on social media as of May 2024 [Graph], Capterra, July 30, 2024. [Online]. Available: https://www.statista.com/statistics/1489699/global-marketers-ai-generated-labels-social-media/