A survey conducted in the United States in 2024 among Ulta and Sephora customers shows how many of them participate in or intend to participate in discount sales events. Over 40 percent of both stores shoppers said they choose a mix of in-store and online shopping. However, Sephora shoppers (37 percent) are more likely to shop online than Ulta shoppers (35 percent).
Share of Sephora and Ulta customers who participate in or intend to participate in sales events in the United States in 2024, by purchase channel
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CivicScience. (April 10, 2024). Share of Sephora and Ulta customers who participate in or intend to participate in sales events in the United States in 2024, by purchase channel [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1489534/ulta-sephora-sales-event-shoppers-by-channel/
CivicScience. "Share of Sephora and Ulta customers who participate in or intend to participate in sales events in the United States in 2024, by purchase channel." Chart. April 10, 2024. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1489534/ulta-sephora-sales-event-shoppers-by-channel/
CivicScience. (2024). Share of Sephora and Ulta customers who participate in or intend to participate in sales events in the United States in 2024, by purchase channel. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1489534/ulta-sephora-sales-event-shoppers-by-channel/
CivicScience. "Share of Sephora and Ulta Customers Who Participate in or Intend to Participate in Sales Events in The United States in 2024, by Purchase Channel." Statista, Statista Inc., 10 Apr 2024, https://www.statista.com/statistics/1489534/ulta-sephora-sales-event-shoppers-by-channel/
CivicScience, Share of Sephora and Ulta customers who participate in or intend to participate in sales events in the United States in 2024, by purchase channel Statista, https://www.statista.com/statistics/1489534/ulta-sephora-sales-event-shoppers-by-channel/ (last visited December 21, 2024)
Share of Sephora and Ulta customers who participate in or intend to participate in sales events in the United States in 2024, by purchase channel [Graph], CivicScience, April 10, 2024. [Online]. Available: https://www.statista.com/statistics/1489534/ulta-sephora-sales-event-shoppers-by-channel/