Digital ad spend in Canada 2023-2024, by category

Published by Statista Research Department, Dec 10, 2024

In the first quarter of 2024, the shopping category recorded the highest digital advertising spending among the categories listed in Canada, reaching roughly 306 million U.S. dollars. Consumer packaged goods, media and entertainment followed with 170.6 million and 150.2 million dollars, respectively.

Digital advertising spending in selected categories in Canada in 1st quarter 2023 and 1st quarter 2024 (in million U.S. dollars)

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Release date

2024

Region

Canada

Survey time period

Q1 2023 and Q1 20204

Special properties

including Facebook, Instagram, Snapchat, TikTok, YouTube, desktop display, mobile display, and desktop video

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Statistics on " Digital advertising in Canada "

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Other statistics that may interest you Digital advertising in Canada

Overview of the North American market

6

Overview of the Canadian market

6

Formats & devices

8

Consumer insights

7

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Topics

Digital advertising in CanadaDigital advertising in the U.S.Advertising in CanadaInternet usage in CanadaSocial media usage in Canada
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