Interest in beauty treatments among Italian consumers 2024

Published by
D. Petruzzi,
Aug 28, 2024

According to the results of a survey carried out in 2024, around 15 percent of respondents in Italy stated that they were interested in undergoing a cycle of relaxing massages that year. Curative massages were also a popular treatment.

Interest in beauty treatments among Italian consumers in 2024, by type

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Sources

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Release date

March 2024

Region

Italy

Survey time period

February 2024

Number of respondents

1,103 respondents

Age group

18 years and older

Method of interview

Computer-assisted web interviews (CAWI)

Supplementary notes

The source asked respondents if they were interested in undergoing one of these beauty treatments in the year 2024.

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