In Spain, a survey conducted in 2023 shows that over 50 percent of business-to-consumer (B2C) organizations are experimenting AI-based technologies in their e-commerce operations. Around a quarter of professionals answered their companies have already fully implemented this technology, and about 20 percent are still evaluating its usage.
Share of business-to-consumer (B2C) e-commerce companies using AI in Spain in 2023
Buying activity was collected from websites operating on Salesforce Commerce Cloud. To qualify for inclusion, a digital commerce site must have conducted transactions throughout the analysis period (Q4 2022 through Q3 2023) and met a monthly minimum visit and order threshold.
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Salesforce Research. (February 13, 2024). Share of business-to-consumer (B2C) e-commerce companies using AI in Spain in 2023 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1489116/ai-in-b2c-e-commerce-spain/
Salesforce Research. "Share of business-to-consumer (B2C) e-commerce companies using AI in Spain in 2023." Chart. February 13, 2024. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1489116/ai-in-b2c-e-commerce-spain/
Salesforce Research. (2024). Share of business-to-consumer (B2C) e-commerce companies using AI in Spain in 2023. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1489116/ai-in-b2c-e-commerce-spain/
Salesforce Research. "Share of Business-to-consumer (B2c) E-commerce Companies Using Ai in Spain in 2023." Statista, Statista Inc., 13 Feb 2024, https://www.statista.com/statistics/1489116/ai-in-b2c-e-commerce-spain/
Salesforce Research, Share of business-to-consumer (B2C) e-commerce companies using AI in Spain in 2023 Statista, https://www.statista.com/statistics/1489116/ai-in-b2c-e-commerce-spain/ (last visited December 21, 2024)
Share of business-to-consumer (B2C) e-commerce companies using AI in Spain in 2023 [Graph], Salesforce Research, February 13, 2024. [Online]. Available: https://www.statista.com/statistics/1489116/ai-in-b2c-e-commerce-spain/
